"Today, the most respected sales organizations stand for something more than just selling deals. Culture Driven Sales is simply the most effective way to build enduring, high-performing, and aligned sales teams. Building the right culture can become a formidable competitive advantage."
- Oliver Jay, Chief Revenue Officer, Asana
“Kelly is the rare accidental luminary who is driven to share, after achieving her own unimaginable success building a billion-dollar sales organization. Kelly has spent years refining her Culture Driven Sales program, relentlessly focusing on results refined with powerful cultural elements that will shape your organization. With Kelly driving, fasten your seat belts and take your organization on a journey to self-awareness, while arming yourself with the necessary tools to masterfully project your culture to attract customers and partners for the duration.”
- Craig Unger, Founder and CEO, HyperProof
"Working with Kelly was a dream. She combines the rare skillsets of being a thoughtful, mission-driven, and visionary leader with real, effective, time-tested sales tactics and strategies. At Lucid, we implemented her ideas and created a Culture Driven Sales team. The result was not just a team that performed and hit numbers, but also a team that had passion for the company's mission, vision, and values and that cared for the well-being of each other and the customer."
- Dan Cook, Former CRO, Lucid Software and COO, President, PDQ.com
"Culture Driven Sales is a fundamental reframing of the most important aspect of a company's long-term determinant of success - culture - to effectively drive execution in sales, marketing, customer success, etc. Gone are the days when company leaders and boards try to determine whether they should implement a "sales-driven culture" or "engineering-driven culture". Kelly's reframing is simple but quite revolutionary. Starting with that mindset and turning the old paradigm upside down is what we've come to expect from the most innovative thinker in this space. Bravo Kelly!"
- Kanishka Roy, Co-Founder and Managing Partner, Plum Acquisition Corp I
“One can love what they sell…but when one believes in what they sell, the focus moves to the customer and thus will prevail! Kelly Wright’s Culture Driven Sales embodies this theme. Kelly and her curriculum showcase how sales culture lives beyond just the sales call - through C-Suite Officers to mid-level management to support staff at all levels. Culture Driven Sales profoundly demonstrates how sales driven by organizational culture will prevail in both the short and long-term.”
- Barry Erickson, Director, University of Washington Foster School of Business Professional Sales Program